Bobby Conway is a senior sales executive at Liaison with a deep background and focus on security.
Like most conferences, there were several key themes and buzzwords being bandied about at this year’s RSA Conference. Some of the hot topics on the showroom floor included terms like consumerization, mobility and last but not least, big data.
While these are all points certainly worthy of discussion, I also received a unique perspective when talking to IT security professionals who have visibility into the real world IT security budgets at large as well as small organizations. These folks were taking all of it in at the conference, assessing information piece by piece, but they were also striving to keep the messaging in context to their own business.
What I heard from them and from visitors at Liaison’s own booth is that many companies are taking a “risk-based” approach to some of these big-world themes. From my viewpoint, at least, the consensus seemed to be that IT security is a top initiative for the year for most organizations, but again, so are things like revenue generation, business strategy and innovation. It’s easy for security to get pushed down on that list until the dreaded “Oh, No!” moment when data is compromised. And then it is too late.
Conversely, we also know that companies that place IT security near the top of the list are the most likely to avoid those embarrassing and revenue-impacting public breaches that have resounding effects on both the company and on individuals inside and outside their walls.
The headlining theme of RSA Conference 2012 was “The Great Cipher: Mightier Than the Sword” and in general, it was another lively, information-packed event with the latest technology and trends delivered via presentations from those at the pinnacle of data security, data protection and risk/governance.
Now it’s time to unpack the luggage and process all that data. A big hello to those I met out there for the first time, and to industry colleagues and friends I saw again, let’s keep in touch!