You know it’s going to be a day filled with interactive dialog when the opening speaker says “Healthcare today is all about brand, money and ego and that needs to change”. We need to get more competitive on technology transfer (get innovations to the bedside quicker), need to create a safe environment for doctors to practice where they don’t fear lawsuits in everything they do (or don’t do) and have courage to stay hungry in making change (there’s lots of barriers to overcome).
The Health IT Leadership Summit, held annually in Atlanta, always brings a fantastic lineup of speakers that push healthcare IT perspective, innovation and inspiration.
Lee Aase of the Mayo Clinic is a master of using social media in a hospital environment. They take a low-cost approach to blogging, twitter and other social media methods to spread the word about what they are working on. For instance, more important than making a professional, informational video, is the ability to use a simple Flip video to disseminate hundreds of videos which provide access to patients that are seeking information about their condition quicker. Social media helps to spread information to a broader audience much like the book did originally, then the phone, then TV and so on…
Panelists from Kaiser Permanente, Grady Memorial Hospital, Athens Regional Health System and more spoke about the need for interoperability of systems, more information made available for patients to make decisions from, and the need for more venture capital in Georgia HIT. With a full house of more than 600 people and with Georgia being the Health IT Capital of the US, we can work together to make a difference throughout the world.
How are you making a difference by overcoming brand, money or ego issues in healthcare?